consumer psychology
32.1K views | +1 today
Follow
consumer psychology
Real-life consumer psychology – with a touch of technology
Curated by Leona Ungerer
Your new post is loading...
Your new post is loading...
Scooped by Leona Ungerer
Scoop.it!

The scientists who decide what and how we eat

The scientists who decide what and how we eat | consumer psychology | Scoop.it

"Behind every weight-loss tip you read in a magazine is a scientific study aimed at figuring out the psychology of our dining habits ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

Hellmann's aims to woo flexitarians by branding its mayo as veggie

Hellmann's aims to woo flexitarians by branding its mayo as veggie | consumer psychology | Scoop.it

"Unilever is adding a vegetarian logo to 500 products, including Flora and Hellmann’s by the end of 2017 to boost interest among flexitarians ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

Three trends shaping children's food industry

Three trends shaping children's food industry | consumer psychology | Scoop.it

"Forget millennials. Marketers should start paying attention to 6-year-olds, according to a new report from Packaged Facts, a Rockville-based market research firm. That’s because lifelong dietary habits and brand loyalty are established during early childhood, Packaged Facts said ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

How Patio cola changed the world of fizzy drinks - BBC News

How Patio cola changed the world of fizzy drinks - BBC News | consumer psychology | Scoop.it

"There's a particular reason the supermarkets go down this route, says Marc David, a nutritional psychologist and founder of the Institute for the Psychology of Eating ..."

©

No comment yet.